Justin – Wilcox The Focus Framework

Sale Page: Justin – Wilcox The Focus Framework

Finding Product-Market Fit is overwhelming.

The FOCUS Framework changes that.

Table of Contents

Every step you need to find Product-Market Fit.

Workbook 1: Finding Early Adopters

• Declaring Victory
• Idea Generation
• Customer Storming and Role-izing
• Who are your Early Adopters
• SCALE your Segments
• 50 ways to talk to 5 People
• Interview Channel Costing
• How to Ask for Interview
• What to Ask
• Interviewing Like a Pro
• 5 Interview Checkpoint
• You’ve Found your Early Adopters When…

Workbook 2: Offer Testing

• What is Offer Testing?
• Interview Analysis
• Problem Synthesiz
• Solution Ideation
• Offer Design
• Path to Victory
• Offer Experiment Design
• Success Metric Stoplight
• Failure Protocol
• You’ve Validated your Offer When…

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Workbook 3: Currency Testing

• What is Currency Testing
• Currency Ladder
• Currency Calculator
• Currency Experiment Design
• Increasing your Conversion Rate with A/B Testing
• Increasing your Conversion Rate with Solution…
• How to Pre-Sell Anything
• Science of Pricing
• How to Test your Price
• You’ve Validated your Currency When…

Workbook 4: Utility Testing

• Utility Testing vs MVP
• What Features Should you Utility Test?
• How to Build a Utility Test
• Utility Testing Metrics
• Utility Testing Design
• Increasing Customer LifeTime Value
• Increasing your Viral Coefficient
• You’ve Validated your Utility When…

Workbook 5: Scaling

• Scaling to Victory
• Building your Dev Team
• Scaling your Solution
• Scaling your Channels
• Scaling your Segments
• You’re Finished Scaling When…

Our Policies

A. Product Quality

• We ensure that the quality of the course is good, and we update them regularly to help you keep update.
• If there is a problem you can not use, please let us know so we can fix it soon or if there is any notification, we will inform you immediately.

B. Shipping Method

• After receiving your payment, we will send you a link to access and download the course. If our team is not in the office, please wait for us about 8 hours to come back.

C. Refund Policy

• We do not accept refund after you got the link and download the course.
• We will refund your money in case of:
  1. Item is not as described
  2. Item doesn’t work the way it should
  3. Item support extension can’t used

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